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The Complexity of Adding Simple Features

Chris Webb answers a timeless question:

One question I get asked all the time is this:

Why don’t you add [insert feature idea here] to Power BI?

It’s sometimes followed up by one or more of the following comments:

It would be so easy for you to do
I can’t believe you haven’t done it already
Power BI is unusable without it
[insert competitor name here] has had this feature for years

…and a real or virtual exasperated sigh.

Read on for the answer. This isn’t special to Power BI or even Microsoft—once you start to have customers with competing interests, these decisions get a lot harder.