I do absolutely consult for software vendors. I used to work for Quest Software, and I’ve consulted for Amazon, Google, and a lot of third party software vendors. It’s real work that requires real effort on my part, and I need to get paid for that.
Having said that, I still wanna help you for free, so I’ve put together this blog post with my favorite advice for software makers. There’s a lot of hard-learned lessons in here, and I hope you can just read ’em and avoid some of the most common pitfalls that folks run into.
As one of the few people in the SQL Server community who’s good at marketing, Brent’s advice is worth a careful read.
Awww, thanks for the kind words! I really enjoy the marketing aspect of the work.