Think of this another way. The triangle above is a graph of the amount of data you have over time. And if you pay for storage as an operational expense such as when you’re renting storage in the cloud (as opposed to purchasing physical drives). Then the cost of storage is the area of the graph. The monthly bills are ever-increasing, so half of the total cost of storage will be for the most recent 29%.
Put yet another way: If you started creating a large file in the cloud every day since March 2014, then the amount you paid to the cloud provider before the pandemic started is the same amount you paid after the pandemic started (as of August 2022).
I was told there would be no math here.